China's DJI wants to sell drones in Japan after laws loosen

Staff Writer
Columbus CEO

TOKYO (AP) — Major Chinese consumer-drone maker DJI has its eyes on the potentially lucrative Japanese market after regulations on drones were relaxed here three months ago.

DJI Japan General Manager Allen Wu launched the latest model, Phantom 4, Thursday in a fashionable mall in Tokyo.

In a demonstration, the machine, which has propellers, cameras, sensors and automatic tracking technology, zipped around and followed a stunt bicycle-rider, successfully dodging a signboard.

Shenzen-based DJI says it controls 70 percent of the world consumer-drone market. The niche market has great potential to grow.

Japanese are avid photographers and videographers, and some are already using drones.

Japan's first law on drones went into effect in December, with restrictions such as limiting them to daytime use and prohibiting explosives.