CEO says ad-free CBS All Access for $10 is 'very possible'
LOS ANGELES (AP) — CBS is contemplating offering its online service CBS All Access free of ads for $10 a month, a $4 surcharge that matches what online video service Hulu charges for stripping out commercials.
CEO Les Moonves told analysts Tuesday "it's a very possible thing for the future" to charge $9.99 for an ad-free version of the service. His statement, following the release of the company's quarterly earnings, came just a day after CBS announced it would run a new "Star Trek" series exclusively on the online platform in 2017.
Moonves said CBS All Access had its largest subscriber growth yet in September, helped by new shows, without specifying further. He called the service "a major priority" as young people's viewing habits increasingly shift to mobile devices and away from appointment viewing.