When your new business excites a group of 3-year-olds as much as a gathering of women sipping wine, nibbling cheese and doing crafts, you’ve either hit the mark or missed it badly.
For Karen Bresky, co-owner of ceramics and glass art studio Creation Nation, it’s a badge of success.
The store, which opened in November in the Kroger Marketplace Plaza on Sawmill Road, doesn’t resemble the typical paint-your-own-pottery joint. “Most commercial art studios have no samples,” she says. “I’d see walls of white.”
The Powell mother of 11-year-old triplets rediscovered her interest in ceramics through their art activities. She knew she could improve on the concept. “We spent a year before I opened creating samples,” says Bresky, a former clinical nurse and hospital administrator who co-owns Creation Nation and a medical billing company with her husband, Frank.
Creation Nation is an explosion of color—from the teal and purple walls to shelves lined with painted ceramics and fused glass art and jewelry. Inviting booths, art deco light fixtures and a waterfall add comfy touches.
Bresky contacted local elementary school art teachers, whose students created tile mosaics to decorate the walls. This “accidental marketing” brought students’ families to the studio’s opening. Word spread.
By early spring, Creation Nation’s birthday party bookings had quadrupled. The studio also offers Ladies’ Night and special times for teen gatherings. A staff of artists is on hand to assist both novice and experienced customers. “The kids aren’t afraid to try anything,” Bresky says. “It’s the adults who are afraid. They’ll say, ‘I’m not artistic.’ ”
If visions of toddlers in a ceramics shop make you cringe, fear not. The studio also offers Orange Elephant, moldable clay projects for ages 3-7, as well as eco-friendly Kapla blocks for creative building—and knocking down—fun.
Next up: A summer camp for kids and projects with dementia-afflicted residents of Sunrise Senior Living facilities. Bresky also has a mobile version of Creation Nation that travels to area preschools.
For more information, go to www.creationnationoh.com.
Reprinted from the June 2012 issue of Columbus C.E.O. Copyright © Columbus C.E.O.